Big Business Marketing On A Small Business Budget
Lead & Revenue Generation, Customer Engagement, Measurable Results!


No Marketing blah blah, buzzwords or canned sales pitches about us,

just lots of practical questions about YOUR business priorities, audiences and objectives,

leading to the right mix of Marketing channels, processes and automation

...aligned specifically with your requirements,

...generating leads and revenue growth through

...targeted response-oriented programs and

 ...enhanced engagement with your audiences.


Walking The Talk With You:  The Process And Deliverables

1) The Marketing Map:  A Clear Detailed View Of YOUR Business

WHO, WHAT, WHERE, WHEN and WHY: Define your revenue objectives, business challenges, target markets and competitive situation, and create the map.

2) Strategic Profiling: Clearly Defined Customer Personas

A clear CRM strategy and a well configured CRM platform will support YOUR specific objectives, driving customer engagement and revenue.

3) Communications: Targeted Programs That Drive Responses

What is your audience reading and where are they searching?  Reach them where they are - the right mix of communication channels and programs.

4) Your Web Presence:  Online Brochure Or Revenue Driver?

The right messaging, SEO, calls-to-action, automated processes and integrated tools to actively drive customer engagement and generate revenue.

Some Examples of Process Automation Solutions That Drive REAL MEASURABLE BUSINESS VALUE!


Sports League & Team Marketing & Fan Communications

All the web and multi-channel sports marketing tools you need, integrated into a single self- service toolset! 
AG00092_.GIF  Create innovative web & campaign landing pages, player rosters and photo galleries using the CMS module
AG00092_.GIF  Generate personalized fan engagement campaigns with the integrated CRM and Campaign Manager modules
AG00092_.GIF  Build dynamic links and traffic with your social media sites.



Event Promotion, Registration and e-Payment

Special events, product launches, seminars, trade shows, training or sporting events ...
AG00092_.GIF  Single events or full scheduled event series
AG00092_.GIF  Publish online Event pages using the integrated CMS tools
AG00092_.GIF  Send personalized Event notices and invitations using the CRM contact database and Campaign Manager
AG00092_.GIF  Enable secure online registrations, e-payment and automated follow-up.



Association Member Management and Communications

Associations, industry & user groups, not-for-profits ...
AG00092_.GIF  Flexible member profiling, preferences, subscription packages
AG00092_.GIF  Creative personalized member communications, e-newsletters, offers, automated renewal reminders and online payments
AG00092_.GIF  Secure log-in controlled access to exclusive online member resources
AG00092_.GIF  All in a single integrated self-service online platform.



Automated Online Staff Requests, Scheduling & Booking

Automated professional staff client appointment requests, staff scheduling and booking ...
AG00092_.GIF  Mobile-enabled for convenience
AG00092_.GIF  Improve process speed, efficiency and accuracy and reduce admin costs
AG00092_.GIF  Unique secure calendar views for admin, staff, clients
AG00092_.GIF  Automated communications are driven by profile, staff availability and skillset and client requirements data from the integrated CRM.


GYC Group:  Expertise With Ease!

Marketing process automation, program management and new revenue generation ...
      ... when you need the results but don't have the internal resources to do it on your own.